The Latest: South Carolina hoops coach Martin had virus

first_imgThe Latest: South Carolina hoops coach Martin had virus June 2, 2020 The restart will begin with two games on June 19. Krylya Sovetov Samara will play Akhmat Grozny and Sochi will face FC Rostov.Russia is planning to allow a limited number of fans in the stadiums when games restart.___England is set to host the West Indies in three cricket tests in July, subject to government approval.The West Indies will arrive next Tuesday and travel to Old Trafford in Manchester for quarantine and training. Pac-12 schools have agreed to perform COVID-19 and coronavirus antibody tests on all athletes upon their return to campuses for voluntary workouts.“These guidelines are coming from our medical advisory committee and it’s their belief this is best practice,” Commissioner Larry Scott told The Associated Press.Scott said athletes will continue to be tested regularly for COVID-19 as long as they are under the supervision of the schools.“I think it’s important to keep in mind our student-athletes come from all over. All over the United States and in some cases all over the world,” Scott said. “Return to campus and return to voluntary workouts I think factors that in.”The Pac-12 schools are scheduled to begin allowing athletes back into their facilities for voluntary workouts starting June 15. Martin said he tested positive last month. He detailed his experience with the virus for the first time Tuesday.Martin said he was prepping for a knee replacement surgery in early May when he was diagnosed with the virus. He immediately went into quarantine at his home.The 54-year-old Martin said he didn’t have to go to the hospital. He said he had no significant symptoms of the virus other than some fatigue. Two weeks later at a follow-up visit, a coronavirus test came back negative. Martin said no one else in his family was affected by the virus.Martin has coached the Gamecocks for the past eight seasons.___ ___North Carolina State athletic director Boo Corrigan says the school has begun a schedule allowing student-athletes to return in phases to campus, with the first wave of football players permitted to return to student housing by June 20.The school announced details of the plan Tuesday in an open letter from Corrigan, who said the plan is to return via “the safest and most responsible path moving forward.”Corrigan says the first phase has already started by allowing members of the football, men’s basketball and women’s basketball programs who live locally to receive examinations and coronavirus testing.If cleared, athletes would be allowed to participate in voluntary workouts, though they would be divided into small groups for safety precautions. The second phase begins with football players returning to student housing “no later than” June 20, followed by men’s and women’s basketball players.The third phase would bring back athletes in fall sports, though Corrigan said only that will come “later this summer” with additional details coming later. The final phase is the return of all other programs ahead of the fall semester.___The Russian soccer league says it will restart on June 19. That is two days earlier than originally planned.The league says it gave the date of June 21 because of a longstanding practice of using the date of Sunday’s games as the official nominal designation for a round of games over several days. Associated Press center_img Share This StoryFacebookTwitteremailPrintLinkedinRedditThe Latest on the effects of the coronavirus outbreak on sports around the world:___South Carolina men’s basketball coach Frank Martin says he has recovered from a case of COVID-19. Federation spokesman Andi Vrecani says “the championship is not threatened because the protocol has been set that such a player with COVID-19 is quarantined for 14 days and the team continues preparation normally.”Play was suspended in mid-March following the country’s lockdown.Bylis is in seventh place. The league is expected to finish by July 29 with the Albanian Cup final on Aug. 2.___More AP sports: https://apnews.com/apf-sports and https://twitter.com/AP_Sports,Tampa Bay Lightning advance to face Dallas Stars in Stanley Cup finals, beating New York Islanders 2-1 in OT in Game 6 They will then move to Southampton for the first test from July 8, and back to Old Trafford for the remaining tests starting on July 16 and July 24.There will be no spectators.The two venues were chosen because they had hotels attached or nearby and could be turned into “bio-secure environments.”Cricket West Indies agreed in principle to tour last Friday.The test series was originally scheduled to begin on Thursday. ___Pac-12 schools have agreed to perform COVID-19 and coronavirus antibody tests on all athletes upon their return to campuses for voluntary workouts.Commissioner Larry Scott tells The Associated Press “these guidelines are coming from our medical advisory committee and it’s their belief this is best practice.”Scott says athletes will continue to be tested regularly for COVID-19 as long as they are under the supervision of the schools.Scott says “I think it’s important to keep in mind our student-athletes come from all over. All over the United States and in some cases all over the world.” The Pac-12 schools are scheduled to begin allowing athletes back into their facilities for voluntary workouts starting June 15.___An Albanian player has tested positive for the coronavirus but the country’s soccer federation says his club will play as scheduled when the league resumes this week amid the pandemic.The KF Bylis player was not named.League matches in Albania will resume on Wednesday without fans in the stadiums. The matches will follow medical protocols drafted in consultation with UEFA. Bowling Green is working with alumni and former players to reinstate the Falcons’ baseball program.The Ohio school announced May 15 it was dropping baseball because of a projected $2 million athletic budget shortfall stemming from the coronavirus outbreak. Cutting baseball was expected to save $500,000 a year. No other sports were eliminated, but there were to be other cost-cutting measures in the athletic department.Former players began a “Save BGSU Baseball” campaign shortly after the announcement the sport would be eliminated. The university said in a statement baseball could return if short- and long-term funding solutions can be secured to sustain the program the next three years and beyond. Athletic department spokesman Jason Knavel confirmed media reports that $1.5 million would need to be raised to achieve that goal. Knavel said no deadline has been set.Bowling Green’s most famous ex-player is Orel Hershiser, a three-time All-Star who pitched 18 years in the major leagues, 13 with the Los Angeles Dodgers.___last_img read more

Pandemic sends rural bankers survey index to all-time low

first_imgOMAHA, Neb. (AP) — A new survey of bankers in rural parts of 10 Plains and Western states shows the vast majority expect the coronavirus outbreak to push their local areas into recession. The overall index for the region plummeted to 12.1 in April from March’s already anemic 35.5. It was the lowest index recorded since the survey began in January 2006.Any score below 50 suggests a shrinking economy. Creighton University economist Ernie Goss said more than nine in 10 bankers surveyed expect the measures being taken to fight the coronavirus to lead to a recession. Bankers from Colorado, Illinois, Iowa, Kansas, Minnesota, Missouri, Nebraska, North Dakota, South Dakota and Wyoming were surveyed.last_img

Nations Cup team selected for British girls’ championship

first_img7 Aug 2012 Nations Cup team selected for British girls’ championship The trio of Gabriella Cowley, Georgia Hall and Brogan Townend will represent England in the Nations Cup team event at the British girls’ championship at Tenby from 13-17 August. The reserve is Olivia Winning. Gabriella, 16, from West Essex, is the Scottish U16 open stroke play champion and, like Georgia, Brogan and Olivia, is currently representing England in the Girls’ Home Internationals at Radyr, Wales. She was the 2011 English U15 titleholder. Georgia Hall, 16, (Remedy Oak), is currently ranked sixth in the women’s world amateur rankings. She was runner-up in the English women’s amateur in May and reached the semi-finals of the Ladies’ British Open Amateur Championship at Carnoustie in June. Brogan Townend, 18, (Pleasington, image © Leaderboard Photography) is the 2011 Faldo Series girls’ champion and this year’s  runner-up, for the second season in a row, in the Northern women’s championship. She has helped Lancashire reach the 2012 County Finals. Olivia Winning, 17, (Rotherham), had a top ten finish at the English girls’ championship. She won the Pleasington Putter and was runner-up at this season’s Fairhaven Trophies where she set a course recordlast_img read more

CONQUEST FARENHEIT, ELWOOD J, BAY MUZIK & ROCKIN RUDY ALL PROMINENT IN MONDAY’S $75,000 BAFFLE STAKES AT 6 ½ FURLONGS DOWN HILLSIDE TURF

first_imgELWOOD J: The leading money earner in the field with $83,940, this California-bred gelding by Vronsky may hold a seasoning edge, as the Baffle will be his sixth career start.  Dispatched at odds of 3-5, he comes off a gate to wire allowance win going six furlongs on a wet fast track here on Jan. 20.  Trained by Jerry Hollendorfer, he has two wins from five starts and will be trying open company for the first time.  Owned by Joe L. Turner, he’ll retain the services of leading man Flavien Prat. THE $75,000 BAFFLE STAKES WITH JOCKEYS & WEIGHTS IN POST POSITION ORDERRace 10 of 11                                                                                                      Approximate post time 4:30 p.m. PT ROCKIN RUDY: Sold privately following a rollicking 11 ½ length maiden $80,000 claiming score going 5 ½ furlongs at Del Mar on Aug. 5, this Iowa-bred colt by Midshipman will get tested for class in his first start for Doug O’Neill on Monday.  With several bullet works on his tab, including a five furlong drill in 58.40 on Jan. 27 (best of 101 at the distance), it would appear “Rudy” is set to fire a big shot in what will be his second career start.  Owned by Reddam Racing, LLC, he’ll be ridden for the first time by Mario Gutierrez.                 CONQUEST FARENHEIT:  A close second two starts back in a Grade II stakes going a mile on turf at Woodbine on Sept. 18, this Kentucky-bred colt by Scat Daddy disappointed in his Southern California debut for trainer Peter Miller on Feb. 2, as he tried dirt for the first time and ran third at odds of 2-5.  A runaway maiden special weight winner in his debut going seven furlongs over a yielding turf at Woodbine Aug. 26, he’ll cut back in distance from a flat mile as he tries to make amends in his second start for Miller.  Favored in all three of his lifetime starts, he’ll be ridden for the second time in a row by Norberto Arroyo, Jr.  Conquest Farenheit is owned by Chad Littlefield and Rockingham Ranch. ARCADIA, Calif. (Feb. 17, 2017)–Scheduled to be run at 6 ½ furlongs down Santa Anita’s hillside turf course on Monday, the $75,000 Baffle Stakes shapes up as a wide open affair, with Conquest Farenheit, Bay Muzik and Rockin Rudy heading a field of seven sophomores.Santa Anita has announced that it will offer fans a special 11-race card on Monday, Presidents’ Day, which is also Dollar Day at the track.  One dollar beers, sodas and hot dogs will be offered throughout the afternoon.center_img SPECIAL EARLY FIRST POST TIME OF 12 NOON SET FOR 11-RACE CARD; MONDAY IS ALSO DOLLAR DAY AT SANTA ANITA WITH ONE DOLLAR BEERS, SODAS & HOT DOGS OFFERED BAY MUZIK: Idle since breaking his maiden at first asking on Aug. 20 at Golden Gate Fields, this Blaine Wright trainee won by 1 ½ lengths in virtual gate to wire fashion going 5 ½ furlongs on synthetic Tapeta, defeating 10 rivals in a front-running manner that has proven very difficult for many horses.  A West Virginia-bred by the Distorted Humor stallion Maclean’s Music, Bay Muzik will be ridden for the first time by Stewart Elliott and he is owned by Chappell Alpine Farms, LLC. Tipo Duro–Corey Nakatani–120Rockin Rudy–Mario Gutierrez–120Elwood J–Flavien Prat–122Souter–Kent Desormeaux–120Conquest Farenheit–Norberto Arroyo, Jr.–120Bay Muzik–Stewart Elliott–120Anyportinastorm–Tyler Baze–120With an 11-race card on tap, Santa Anita will have a special early first post time on Monday of 12 noon. For scratches, changes, track condition updates and complete morning line information, please visit santaanita.comlast_img read more

Giants’ front office preparing for critical test it can’t afford to fail

first_imgSAN FRANCISCO — When a major league team braces for a difficult summer, it’s natural for a fan base to turn its attention toward the farm system.Prospects represent a glimmer of hope and serve as a reminder that while the present is sometimes bleak, the future is often bright. Through the first two months of the 2019 season, it’s been challenging for Giants fans to see the light.The organization’s top two prospects, Joey Bart and Heliot Ramos, haven’t played since April due to injuries …last_img

Klay Thompson’s rallying cry for final game at Oracle Arena: Win ‘in the name of Kevin’

first_imgCLICK HERE if you are having a problem viewing the photos on a mobile deviceOAKLAND – The Warriors have made this trip so many times already. As the Warriors gathered for practice on Wednesday at Oracle Arena, though, this felt different.“It hit me a little bit today driving here,” Warriors guard Shaun Livingston admitted.The reason? The Warriors play the Toronto Raptors in Game 6 of the NBA Finals on Thursday in what will mark the team’s final game at Oracle Arena. The Warriors will move …last_img

H-DNL football: Players of the week

first_imgTrevor Bell, Antorious Bell — EurekaEureka picked up its fourth win in the last 25 years over Shasta on Friday by a 35-21 margin.Its two Bell-cows had a heavy hand in the win.Trevor Bell opened the game with a 60-yard touchdown pass to Josiah Graham and ended it with a 20-yard touchdown run. In-between, Antorious Bell rushed for two touchdowns to keep Eureka in front.Will Omey, Justin Hagler — St. Bernard’sThe lone undefeated team in the Humboldt-Del Norte League received another big …last_img

FirstRand secures foothold in Nigeria

first_img29 November 2012South African banking group FirstRand says it aims to become a major player in Nigeria after its subsidiary, Rand Merchant Bank, secured an investment banking licence from the Central Bank of Nigeria.FirstRand CEO Sizwe Nxasana said in a statement on Monday that FirstRand sought to build a presence in high-growth African markets with attractive long-term prospects.“This move is consistent with our strategy, as we often enter a new market through the appropriate operating franchise, in this case RMB, and the rest of the banking group may then follow,” Nxasana said in a statement.“Nigeria currently offers strong growth prospects, particularly with regards to corporate and investment banking,” he added.RMB has been operating from a representative office in Nigeria since January 2010, and chief executive Alan Pullinger said the licence – which required an initial capital investment of US$100-million from the company – would “allow us to significantly scale up our in‐country offering”.“Nigeria as a country and the west African region as a whole are experiencing significant growth,” Pullinger noted.This is FirstRand’s second recent foray into west Africa. The group is currently finalising the acquisition of Merchant Bank Ghana for almost R750-million, and according to Business Day would be keen to link up its planned retail and investment banking operations in both countries.For now, RMB Nigeria’s Lagos office “will provide corporate advisory services, equity capital markets, infrastructure and project finance, resource finance, structured trade and commodity finance, and fixed income, currency and commodity services to large local, regional and international corporates already operating in or entering Nigeria and the broader west African economies”.SAinfo reporterlast_img read more

Clay is a natural for cosmetics

first_imgAdolphina Setsena and Dr Heidi Grimmer work closely to take the ProYouth Naturals products to market.(Image: Lucille Davie) The ProYouth Naturals products use herbs and clay as their base.(Image: ProYouth Naturals)MEDIA CONTACTS• Adolphina SetsenaCosmetics Entrepreneur+27 72 707 4105• Dr Heidi GrimmerMD, ABBC+27 83 444 5027Lucille DavieClay is usually used to make bricks or mould beautiful ceramic creations. It’s not something most people think of putting into a jar and using as a cosmetic. But Adolphina Setsena, one of the winners of the South African Breweries Foundation Social Innovation Awards of 2013, finds it as natural as brushing your teeth every day.Setsena’s ProYouth Naturals offer women a portfolio of skin care, foundation and body wellness products, many with a mix of African herbs known for centuries to provide healing and wellness. And now she has developed a new product, SNE54 Complex, which uses clay as the basis of her cosmetics and healing products, says Setsena.She grew up with two traditional healers – her grandmother and her aunt – and learned from the best how to mix different clays and plants to create natural remedies for ailments like arthritis and skin conditions. “I use the ingredients and compound them into cosmetics – I learned what in nature to use for wellness,” she says. It gives women the ability to “look great without the facelift”.Based in Pretoria, Gauteng, Setsena is a graduate of the Kickstart programme of South African Breweries (SAB), and has obtained certificates from the Deutsche Gesellschaft für International Zusammenarbeit and Training for Technology for Food, Pharmaceuticals, Cosmetics and Industrial Applicator. She started her business in 2004, and all product developments are manufactured and tested with the support of the Thumisano Trust and Sasol Chemcity, an enterprise development vehicle.Beauty products include shampoo, shower gel, bubble bath, body and hand lotion, body scrub and lotion butter. After ingredients are extracted from the herbs for these products, the leftover material is combined into leaves and seed pods to make room fresheners.Setsena, dressed for the interview in a stylish white studded dress with matching large white bangles, and with a flawless skin, shared the third prize in this year’s competition, which took place on 31 October, with two other winners, taking home R300 000 to help her take her products a step closer to market.InnovatorsFirst prize went to the Vula Eye Health Mobile Phone App, which pocketed R1-million. Created by William Mapham and Professor Kovin Naidoo, the app aims to improve eye care in South Africa’s poorer communities by educating people about different eye conditions, providing access to eye sight tests and connecting people to eye care professionals.Second prize of R500 000 went to Nuno Pires, the developer of the Altis Osteogenic Bone Matrix, an injectable bone regeneration product that aims to replace traditional bone graft surgery.Setsena shares third place with SavvyLoo, a waterless toilet for rural communities; and Repurpose Schoolbag, a schoolbag made of 100% recycled plastic shopping bags.“The SAB Foundation Innovation Awards was established with the objective of rewarding and upscaling innovative sustainable solutions to the pressing daily challenges facing low-income people, specifically women, the youth, people with disabilities, and people living in rural areas in order to improve economic growth and prosperity and the quality of life of all South Africans,” reads the SAB website.The awards are “specifically focused on innovation solutions which have progressed past idea stage, and have reached at least proof of concept stage and now need a strong focus on commercialisation or scaling-up”.Seed grantsIn addition to the three top awards, several seed grants are awarded, particularly to women, youth, people in rural areas, and disabled people. The grant includes funding for the upscaling and commercialisation of the innovation, which is supported by the SAB Foundation over a period of two years or longer, as needed.Seed grants of R150 000 each were awarded to nine innovators, including Power in a Bottle, a mobile solar energy power pack housed in a 5L plastic container; Know Your Child, an IT platform which sends pupils’ homework requirements from teachers to parents via mobile text messages; Bulk Brick Layer, a brick-building template which eliminates the complexities of the skill; SMART Stand-by, a device that monitors electrical power usage; and Tour2.0, an online tour operator offering tour packages in local communities.“The grant [is] awarded for either products or processes that present an innovative solution to the pressing challenges facing women, the youth, persons with disabilities and persons in rural areas. Product innovation covers innovations in both goods and services, which can again be divided into new or improved products,” states SAB.Applications are judged by various criteria: the impact of the product or solution and whether it solves a long-standing problem experienced by the poor; the extent to which the innovation will potentially benefit this group; the scalability or to what degree the product can be produced in large numbers for a large number of people; the degree to which the product will encourage others to push their own innovations; and the commercial viability of the product in the long term.ProductsSetsena says her products are a blend of traditional herbs and barks for skin wellness. “We create a supply chain, we don’t cut down trees, we use the leaves.” She expects to be manufacturing her products for stores by March 2014, and plans to approach retail chains Pick n Pay and Clicks as a starting point.She has developed products particularly for “ethnic skins”, because conventional, and usually imported, foundation does not work for black and brown skin. And she has created a cream and foundation in one, which means it has a healing function as well as being a foundation, she explains. It consists of three or four tones of brown, and according to Setsena, it is a first local product especially created for South African women.Alongside working on her business, Setsena is completing a three-year herbalist course. “This is a calling; it is information from the ancestors about life, and it tells me who I am.”The clay used is volcanic ash, and other clays. And, from an early age she learned which herbs she could drink or not. “I am a curious person, fascinated with paranormals. I like to research and ask questions. I believe there is an answer to everything.”A fortuitous meetingHer dream was encouraged by a meeting two years ago with Dr Heidi Grimmer, the managing director of ABBC and herself an entrepreneur who specialises in providing innovative enterprise development solutions to the manufacturing industry. “Entrepreneurs receive mentoring to ensure that their businesses grow and become profitable,” states the ABBC website.“Our Enterprise Supplier Development model identifies, nurtures and enables high potential entrepreneurs, with a particular emphasis on the development of black women-owned businesses,” says Grimmer.She is a bio-chemist and started her career as a researcher at SAB 14 years ago, where she developed the ESR method that allows breweries to measure the shelf life of their beers in three hours, as opposed to the conventional three-month shelf life testing methods. This rapid feedback was very useful to the brewmasters, allowing them to make immediate process changes to increase the shelf life of the beer.Grimmer worked with brewmasters around the world, implementing this method, which has allowed SABMiller, SAB’s international operation, to improve the quality and shelf life of its beer processes. But she left SAB in 2010, feeling she wasn’t being stretched enough. With an MBA under her belt, she felt confident to start looking at a scientific approach to business, giving her the springboard to starting her own business. “I felt more confident to go out on my own,” Grimmer explains.Technical consulting with new ideas and products for entrepreneurs was the first step, before she expanded into entrepreneurial start-ups. “I helped people to develop concepts and ideas, then start their businesses.”Drawing on her years of experience at SAB and her previous position as a flavourist and technical sales support at Givaudan, she specialised in the food, beverages and cosmetics industries. Today, Grimmer works with Unisa to help develop technology based businesses. Universities around the country are looking to collaborate with business, in a win-win for both parties, she explains.“I want to create the platform. I believe in being proudly African,” says Grimmer with a smile. Talking about Setsena, whose family is “very proud” of her, she says she is very happy with the award. But the work has not finished for these two enterprising women. Now they have to link the product with potential customers.“I look for the passion – the people who persevere, the entrepreneur who’s got the dream. Nothing stands in their way,” says Grimmer.last_img read more

How to Cultivate a Content Culture at Your Company

first_img Just because other employees know they Reward your most prolific content creators. Originally published Jan 17, 2013 9:00:00 AM, updated October 20 2016 create guidelines they can follow contribute content, doesn’t mean they’ll feel comfortable doing so. This might stem from the misconception that they have to write like Shakespeare to get published on, say, your company blog. Let employees contribute to your blog in ways that best suit their talents. That could mean they create a video, an infographic, a SlideShare presentation, present data they’ve researched, or stick with the written blog post we all know and love. For instance, we work alongside a few extremely talented visual content creators, which is why fostered a content culture within their organizations. To create a company culture that celebrates content, it’s incumbent on leaders within your organization to communicate the benefits of being a published author. Explain to employees that having content published under their name will help establish themselves as thought leaders. That’s right, even hand I’ve found that the marketers who are most successful at sustaining a rapid pace of does Being a published thought leader helps them move upward within the company, and grow their careers. , this blog post is going to teach you how you can create a content culture within your company. If your employees can This blog post is written for those experiencing the latter. easily see for themselves how their content is directly contributing To make it easier for everyone to contribute, Creating content shouldn’t be reserved for just Marketing — or even just a couple people within Marketing. It’s natural to want Marketing to have a Encourage different content formats. to important company goals, like hitting Marketing’s leads goal, or Sales hitting their quota, you can bet people will be much more interested in creating content. I mean, how often does someone in, say, Support get to say they had a direct hand in generating new revenue? That’s a pretty good feeling. When I talk with inbound marketers about high quality content While fame is all well and good, sometimes a little friendly competition is all you need to get your company into the content creation spirit. For instance, let’s say you’re interested in getting more content about a particular subject matter on your blog to prepare for a product launch. Hold a contest to see who can write the blog post on that subject matter that gets, say, the most views, and reward the winner with a gift certificate. With a friendly competition like this, you’re winning on all fronts. You’ll get a higher volume of content, from a diverse set of people, on a subject matter that aligns with your goals; employees will get their name in flashing lights, some more thought leadership attached to their name, and maybe, a little moolah, too. In fact, we’ve seen this tactic work well in our favor to encourage contributions to this very blog! Poppycock. The content is a built-in online portfolio they can refer to years down the read. Reward these employees by highlighting their content and the specific results it achieved ( yesterday morning’s blog post was actually a SlideShare presentation Explain the benefit of being a published thought leader. ) in a public way. “Public” could mean your next marketing team meeting, your next company meeting, or even in an internal email or newsletter. Just be sure the content creator is present, and preferably some power players in your company, too 😉 you (Yes! You!) can be a thought leader! Here are a few benefits you can tell them to look forward to, the more they author and publish amazing content: Authoring content gets their name — and how wicked smart they are — visibility with important people, both inside and outside of your organization.center_img ! Because the writer, Ryan Brown, totally rocks at creating visually compelling SlideShare presentations, why force him to write out a 1,000-word blog post when we have beautiful visual content at our fingertips that allows him to contribute to content creation? If they’re in a Sales or customer-facing role, it helps establish credibility with leads and customers. Topics: Finally, remember that your company culture comes from the top down. If you want to foster a culture that encourages content creation, that needs to come from the top down, too. Employees Communicate (and celebrate!) the bottom-line results can While enabling and encouraging content creation will help get people started, it won’t keep people going in the long term. To keep your entire company enthusiastic about the importance of contributing to content creation efforts, use numbers to communicate the impact it has on your business. Think about how much more meaningful it is to share that a blog post generated 10,000 page views, 50 inbound links, 20 new leads — two of which are poised to close this week — than to say, “Rachel wrote a really cool blog post last month. Good job!” content creation content drives. model executives’ behavior. So if the CMO isn’t blogging, some people might still blog; but if the CMO Content Creation If you’re starting your own business, growing your marketing department, starting a job at a new company, or just trying to motivate a shift in your company’s attitudes toward How do you foster a culture of content creators in your company? numbers are your friends here, marketers The first way is an exchange of tactics we’ve both employed to make content creation possible in the long term. The second way is detailing how difficult, sometimes nearly impossible, it is to keep up with the content creation pace they want to live up to. Play into people’s competitive spirit. in the content that goes out, but that doesn’t mean the entire burden needs to fall on your team’s shoulders. Instead, enable anyone in your organization to contribute content, from Sales, to Services, to Development. This is great because you’re getting content that highlights different perspectives and different areas of expertise, both of which make your content arsenal more well-rounded. Lead by example. Their content might lead to future opportunities, like speaking engagements, or being quoted as an expert in other publications. will Image credit: Some content is going to stand out among the rest — maybe it generates an unprecedented number of leads, maybe it gets picked up by a major publication, maybe it even goes viral! Reward the content creator for their innovation and brilliant execution, so you encourage other employees to strive to create this type of content. Enable anyone to contribute. create content on a regular basis, can you imagine how deep any other employee would have to dig to come up with the excuse for not also contributing? Pretty darn deep, I imagine. creation are the ones who have — specifically, how companies can create a sustainable internal content creation model — our conversations usually go one of two ways. content creation Kazarelth to make it more likely their content fits your publishing standards. You can even have content specialists on your team who train those extremely interested in contributing content on the types of editorial guidelines the marketing team follows. These folks — your marketing team’s “editors,” if you will — can be the ones who brush up the content you receive so everything that’s published aligns with the tone, style, and other guidelines you’ve established for your brand. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more