Mike Gundy had a pretty good day today. Not only did his unranked Cowboys knock off No. 10 West Virginia in homecoming, but he also earned his 100th career win as the Oklahoma State head coach.That calls for celebration.When you win your 100th career game on Homecoming, you #GundyDance #okstate #GoPokes pic.twitter.com/6ssJ3ymcxi— Cowboy Football (@CowboyFB) October 29, 2016 While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.
The 2017 recruiting class is nearing an end, with signing day just around the corner in February. It’s time to check in on where OSU ranks nationally, and how they may finish out the class over the coming months.National rankOklahoma State’s class ranks 32nd nationally, but that mark is good for second in the Big 12 behind Oklahoma. They are one spot behind Rutgers (!!), but notably ahead of Texas, UCLA, and Houston. Factor in the transfer addition of former five-star receiver Tyron Johnson, and the class ranking moves all the way up to No. 22.Here is the Big 12 standings.Headline recruitsThe 2017 recruiting class may be one of the best Gundy has put together in recent memory, with strength from top to bottom that should meet the Pokes needs right away. Tylan Wallace, a wide receiver from Fort Worth South Hills, is the highest rated recruit (a four-star, top 100 talent), and is the highest rated receiver since Dez Bryant to commit to OSU. The biggest need for this class is at running back, however. OSU loses Chris Carson, Barry J. Sanders, and Rennie Childs — but they’re bringing in two studs to supplement the losses. The first: Canadian speedster Chuba Hubbard. The second: Georgia tailback J.D. King, who has a powerful, downhill style of running. I think both will play as true freshmen.The Cowboys are also bringing in a 6-foot-7 quarterback from Ellenwood, Georgia, named Jelani Woods. He picked OSU over Michigan, South Carolina, and many others. He will be an early enrollee.Prospects to watchWith 19 commits in the class, Oklahoma State’s biggest needs are mostly addressed: namely at safety and running back. I think they could and maybe should look at adding a cornerback in this class, as well, but as it stands there are several prospects still being pursued.Evan Fields — safetyAnother running back — From what I understand, OSU won’t take another on top of Hubbard and King unless it’s an elite back a la Eno Benjamin or Travis Etienne Jr.Another offensive linemanDavid Anenih — defensive endOutside of those spots, the class is all but filled out, as far as I can tell.Where they will finishThis class only has one true “four-star” prospect with Tylan Wallace, so there’s only so high a class can rise with a bevvy of three-star recruits. If you’re taking into consideration the addition of Tyron Johnson, I think OSU will finish in the top 25. But not counting him, they should hover right around where they are now — anywhere from 30 to 35 nationally. While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.
The offensive line recruiting class was an area of concern for the Cowboys when national signing day rolled around. Despite holding the commitments of three high school recruits rated as four-stars at one point, there were no four-year players who signed earlier last week. And only one junior college prospect, Arlington Hambright, who signed.That changed earlier this week. NEO A&M offensive guard Larry Joubert, Jr., has pledged to OSU he announced on twitter.“I believe stuff happens in life for a reason,” he said. “I know this is one of those reasons. Haters, doubters and nonbelievers, I want to silence all of them. I’m committed to sign with Oklahoma State University. Better opportunities for me and also better place to better myself as a person because this is my decision and nobody else. I’m getting better every year as a football player so I’m ready for the challenge. Coach Gundy is giving me the opportunity and I’m thankful.”According to 247sports, Joubert is a 6-foot-4, 265 pound prospect who will likely play offensive guard for the Cowboys. He was previously committed – and signed – with New Mexico. However he did not meet academic requirements which forced him to open up his recruitment.On signing day, Gundy said one scholarship was still available. And given OSU’s situation along the offensive line, I wouldn’t be surprised if that final spot goes to another offensive lineman — perhaps later in the coming weeks.Because of when Joubert committed, it is believed that the number of scholarships available is still at one. So don’t be surprised to see OSU still aggressively pursuing prospects from the junior college ranks, or even sniffing out a potential graduate transfer. While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.
While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up. Unfortunately for OSU, the connection between Waddle was solely reliant upon Arroyo. This was Arroyo’s dude. Landing a prospect of his caliber was going to be a tall task, and doing so without Arroyo makes it all the more difficult.Tae ProvensStraight out of SEC territory, Tae Provens is a hot commodity with offers from Auburn, Tennessee, USC, and Ole Miss. But the connection and interest between OSU and Provens is for real, having recently named OSU in his group of schools he remains in contact with.Part of the reason is because OSU got in early on him last year. Part of the reason is OSU has a lot of playing time to pitch. And part of the reason is because he’d be entering a lot of competition should he stay local and play for any variation of Auburn, Tennessee, etc.Keaontay IngramAs you can see from his 247sports crystal ball indicator, Ingram is a 100 percent Texas lean according to recruiting gurus. Out of Carthage, Texas, Ingram is a talent that is being pursued by more than 30 schools and ranks as a consensus four-star prospect among recruiting services.While I do think OSU is trying to make in-roads with Ingram, I feel it’s likely a battle best spent elsewhere. With the likes of OU, Arkansas, Texas, and UCLA banging down his door, it may be a lost cause throwing Wozniak into the game late to try and make up ground that many schools have held for years.Lyn-J DixonDixon is the latest name to emerge in the search for Woznia k, having offered earlier this week. The three-star recruit from Georgia holds offers from Alabama, LSU, Georgia, etc…. and he’s a name to watch because he’s uncommitted having a majority of those offers for an extended period.Large schools like Bama, Georgia, LSU waste no time in holding spots for players. So by the time Dixon decides, his options may be more limiting — indicating he may have passed on them. He’s only landed 3 offers since October: Minnesota, LSU, and Oklahoma State. So keep an eye on Dixon, because I think the Pokes have a chance to make a late play on him. Replacing an ace recruiter like Marcus Arroyo to coach the running backs won’t be an easy task for John Wozniak. Coming from Southern Miss, he will be tasked with starting a new slate, building new relationships, and bringing in talent to compete in Stillwater based off previous relationships and his own eye for talent.Most of that early transition starts with previously formed relationships with the OSU coaching staff, fortunately, and Wozniak is likely to pick up where Arroyo left off before he quacked his way to Oregon. Here are several names to watch as OSU hones in on targets and builds its 2018 recruiting class.Jawhar Jordan, Jr.A speedster out of Arizona, Jordan emerged as a target under Arroyo as an intriguing target. He’s a scatback with elite speed and, at one point, appeared destined to explode onto the national scene. However with offers from Hawaii, Iowa State, and Kansas State, schools are cooling on him — including OSU.While OSU has him squarely on its radar, Jordan is a smaller prospect at 160 pounds, and concerns for him being able to withstand punishment at the Big 12 level are legitimate. Regardless, he has a high ceiling. He also seems to be a more long-term development project.Jaylen WaddleFour-star athlete Jaylen Waddle has long been on the radar before Wozniak arrived, but he’ll stay on it as OSU continues to hunt for athletes. Waddle is a swiss-army receiver/running back who OSU wants to use in a number of ways on offense, and at 5-foot-10-, 175 pounds, he has a Tyreek Hill-esque game with burst, speed, and athleticism.
Espanyol 1 Real Madrid 0: Ronaldo omission backfires Rob Lancaster Last updated 1 year ago 04:57 28/2/2018 Getty Images Real Madrid struggled without the rested Cristiano Ronaldo as they were beaten 1-0 away at lowly Espanyol on Tuesday. Zinedine Zidane’s decision to rest Cristiano Ronaldo backfired as Real Madrid suffered a shock 1-0 loss away at Espanyol on Tuesday.Gerard Moreno was the hero for the hosts, slamming home a half-volley deep into injury time, as Quique Sanchez Flores’ side recorded their first victory over Madrid since 2007.Ronaldo had scored eight goals in his last two trips to the RCDE Stadium but Zidane opted to leave the Portuguese forward at home, no doubt with next week’s Champions League second leg against Paris Saint-Germain in mind. Article continues below Editors’ Picks Williams case shows Solskjaer isn’t holding Man Utd’s youngsters back – he’s protecting them Goalkeeper crisis! Walker to the rescue but City sweating on Ederson injury ahead of Liverpool clash Out of his depth! Emery on borrowed time after another abysmal Arsenal display Diving, tactical fouls & the emerging war of words between Guardiola & Klopp Minus their top scorer, as well as the influential midfield trio of Casemiro, Toni Kroos and Luka Modric, a much-changed Madrid struggled for fluency against opponents they have recently put to the sword.The Spanish champions saw their run of five wins in all competitions come to an unexpected end at a venue that has seen LaLiga’s heavyweights struggle this season.Having already held runaway leaders Barcelona, as well as inflicting Atletico Madrid’s solitary league defeat so far in the campaign, Espanyol stunned their illustrious opponents with Moreno’s dramatic winner.@GarethBale11 draws level with David Beckham as the British player with the most appearances in #LaLiga . #EspanyolRealMadrid pic.twitter.com/G4EEzUicMT — LaLiga (@LaLigaEN) February 27, 2018 All eyes were on Gareth Bale to provide the firepower for Madrid, yet he couldn’t mark his landmark 116th LaLiga appearance – equalling David Beckham’s record for a British player in the competition – by finding the net.The Welshman had his team’s best chance in the contest, sending a close-range header straight at Diego Lopez, who reacted quickly to palm the ball down before gratefully collecting the rebound, in the early stages.But the visitors failed to build on their positive start, turning in a below-par performance that leaves them in danger of losing third place to Valencia before the weekend.They were fortunate not to fall behind in the first half when Raphael Varane’s loose pass led to an opportunity for Moreno, only for Espanyol’s top scorer to fluff his lines when clean through. His right-foot effort was judged to have missed the target completely, with the officials failing to see a clear deflection off goalkeeper Keylor Navas.The forward did hit the target soon after, though, only for his effort to be chalked off. The decision looked tight, though the moment further energised an Espanyol side growing in belief.Sergio Garcia tested Navas from a ridiculously tight angle early in the second half before Oscar Duarte’s header from the resulting corner looped onto the top of the crossbar with the goalkeeper beaten.At the other end, Achraf Hakimi and Mateo Kovacic both saw ambitious long-range attempts held easily by Lopez as Madrid were forced to try their luck from distance.Zidane threw on Karim Benzema and pushed Sergio Ramos forward in the hope of finding a breakthrough in the closing stages, yet the bold move only allowed Moreno to capitalise on the extra space in the Madrid defence to expertly convert Garcia’s cross from the right.3 – Espanyol are unbeaten in their three La Liga home games against Barcelona, Real Madrid and Atletico in the same season for the first time since 1997/98. Battling. pic.twitter.com/EQDZC2vX3m— OptaJose (@OptaJose) February 27, 2018 read more
Wesley Sneijder Sneijder retires from Netherlands duty after Koeman meeting Joe Wright 19:50 4/3/2018 FacebookTwitterRedditcopy Comments(0) Getty Images Netherlands Al Gharafa Stars League World Cup With the new man at the helm eager to bring young players into the Dutch set-up, a man with 133 caps to his name has agreed to step aside Wesley Sneijder has retired from Netherlands duty, the Royal Dutch Football Association (KNVB) has announced.The 33-year-old agreed to walk away from international football following a meeting with head coach Ronald Koeman.”Wesley is one of the best Dutch footballers of recent years,” Koeman said via the KNVB’s official website. Article continues below Editors’ Picks Williams case shows Solskjaer isn’t holding Man Utd’s youngsters back – he’s protecting them Goalkeeper crisis! Walker to the rescue but City sweating on Ederson injury ahead of Liverpool clash Out of his depth! Emery on borrowed time after another abysmal Arsenal display Diving, tactical fouls & the emerging war of words between Guardiola & Klopp “But I want to build a new Oranje and I have to make some decisions.”Sneijder, who joined Al Gharafa in January, admits the move to Qatar was always likely to bring his international career to an end.”When I left for Qatar, I knew of course that this could have an impact on my career as an international,” he said.”I also understand that Koeman wants to make a new start with younger players. We spoke very openly about this and it was a very pleasant conversation.”I respect his choice.”Sneijder made his senior Netherlands debut in a friendly against Portugal in April 2003.The midfielder went on to make a record 133 appearances, breaking the previous highest tally of 130 set by retired goalkeeper Edwin van der Sar.He won the Silver Ball and Bronze Boot for his performances in the 2010 World Cup, when he inspired Netherlands to the final, where they lost 1-0 to Spain.
Bayern München ‘I never said I will retire’ – Heynckes hints at Bayern Munich stay Jamie Smith 02:00 10/3/2018 FacebookTwitterRedditcopy Comments(0) Bayern München Bundesliga Despite appearing to back Thomas Tuchel as his Die Roten successor, the veteran coach Jupp Heynckes suggested he could postpone retirement Jupp Heynckes has hinted he may be persuaded to sign a new Bayern Munich contract, with the coach’s deal set to expire at the end of the season.Heynckes signed a short-term contract when he was appointed as the replacement for sacked coach Carlo Ancelotti in October 2017.Bayern have been flying in Heynckes’ fourth spell in charge, with the Bundesliga champions 20 points clear at the top of the league and through to the DFB-Pokal semi-finals. Editors’ Picks Williams case shows Solskjaer isn’t holding Man Utd’s youngsters back – he’s protecting them Goalkeeper crisis! Walker to the rescue but City sweating on Ederson injury ahead of Liverpool clash Out of his depth! Emery on borrowed time after another abysmal Arsenal display Diving, tactical fouls & the emerging war of words between Guardiola & Klopp Heynckes bowed out at Bayern in June 2013 after leading the club to the treble and the coach may yet repeat the feat, his side holding a 5-0 lead against Besiktas in the last-16 of the Champions League.And although Heynckes named Tuchel as a potential successor in an interview this week, the 72-year-old suggested he is considering staying on at Bayern for next season.”I can only say nothing at all is decided yet, because, until now I have definitely never said I will retire in the summer,” Heynckes told reporters on Friday.”I have only ever referred to our agreement from last year which is still valid.”Regarding the Sport Bild interview, I only stressed my appreciation for my colleague Thomas Tuchel, who I know very well.#Heynckes on #FCBHSV: “We have analysed our opponent. HSV are obviously under incredible pressure. We’re at home and want to build on our good performance in Freiburg.” #MiaSanMia pic.twitter.com/Kv81yxmcRR— FC Bayern English (@FCBayernEN) March 9, 2018″But if you study the context of the whole interview, I also praised many other coaching colleagues as well.”Tuchel has been taking a break from the game since being fired by Borussia Dortmund in May 2017, while Hoffenheim’s Julian Nagelsmann is another name reportedly in the frame for Bayern.
Rangers v Celtic Rangers must be sh***ing themselves for Old Firm clash – Sutton Robin Bairner 21:54 10/3/2018 FacebookTwitterRedditcopy Comments(0) Getty Images Rangers v Celtic Premiership Rangers Celtic The former England striker believes that the Bhoys will be fired up and ready to take the Ibrox club down a peg or two Chris Sutton believes that a few Rangers players will be sh***ing themselves ahead of Sunday’s Old Firm meeting with Celtic.The Gers have closed the gap on the Bhoys at the summit of the Scottish Premiership table to six points and could move to within three of their great rivals if they were to win the fixture at Ibrox, albeit having played a game more. It is a match that Graeme Murty’s side seem to feel they have a strong chance in, given their celebration that greeted the Scottish Cup semi-final draw, which also paired Glasgow’s two biggest clubs for a showdown in mid-April. Article continues below Editors’ Picks Williams case shows Solskjaer isn’t holding Man Utd’s youngsters back – he’s protecting them Goalkeeper crisis! Walker to the rescue but City sweating on Ederson injury ahead of Liverpool clash Out of his depth! Emery on borrowed time after another abysmal Arsenal display Diving, tactical fouls & the emerging war of words between Guardiola & Klopp Sutton, though, believes that was little more than bluster.“I’d ask the question, were they cheering because they were happy with the draw – or was it a total bluff?” he wrote in his column for the Daily Record.“Come on. The closer we get to kick-off the more reality will kick in. They will be s****ing themselves when they go to bed tonight.”Having won nine of their last 10 games, their confidence is up, but Sutton believes the actions of the Ibrox club will only inspire Brendan Rodgers’ men.“I would have loved to have heard that stuff when I was a player. It would only make me even more determined to ram it right back down their throats,” he said.“I’d see this as a brilliant opportunity. Deep down I’d be thinking, this is a chance to prove you’re not really up to much – and we’re going to bash you.“The motivation for Celtic should come from the fact they’ve not been very good this season and it’s about time they did something about it.“But the ridiculous stuff from the Rangers dressing room only cranks it up a notch.”Although Rangers held Celtic to a scoreless draw in the New Year derby match, they have not beaten their cross-city rivals over 90 minutes since March 25, 2012.
The Cowboys, as double-digit underdogs, are looking to avoid losing three straight conference games for the first time since 2014. And they’re doing that in a venue, in Jack Trice Stadium, that still send shivers up the spines of OSU fans.Looking at the last three weeks from both teams gives one little confidence that Oklahoma State can pull out the upset. But if the Cowboys want to increase their odds, here are five things we’ll need to see from them.1. Clean Up the TOsWe’ve covered this over and over again, but until something changes, this should be item numero uno on Mike Gundy’s to-do list.After not committing a turnover in Week 1 at Oregon State (a game that appears to define the word aberration), OSU gave it away twice in four straight games, and then eight times between losses at Texas Tech and Baylor.Fourteen of those 16 are credited to Spencer Sanders, further adding to the stress of taking the reins of an offense that has become synonymous with big numbers and success.Gundy has implied that the issue is a priority for his coaching staff and even guaranteed an improvement. Let’s hope we see it on Saturday.2. Play into the AtmosphereWith the sour taste of a homecoming loss still lingering, the Cowboys will play the part of homecoming guest on Saturday. The Cyclones always seem to play the Cowboys tough at home, but this home crowd may be as rowdy as any OSU has ever faced in Ames.The Cyclones are riding a school-record five straight Big 12 wins at home and have won nine of the last 10 in Ames. They enter on a current overall streak of three straight wins. At least as far back as the start of the Big 12, Iowa State has never hosted OSU on such a win streak.I’ve heard that some teams can feed off of a road crowd’s negative energy. I’m not sure how much that actually helps you, but if it offers a little extra motivation, I’m sure Mike Gundy will take it.3. Let ‘Er RipIf OSU drops its third straight, we are no longer in the This is a disappointing season category, we’ve moved up a notch or two on the panic meter.The rest of the schedule goes likes this: TCU, Kansas, at West Virginia, Oklahoma, Bowl Game (?). I expect a win over Kansas (I think) but I don’t know how confident I feel against TCU, especially if OSU is riding a three-game skid. West Virginia on the road doesn’t help me sleep at night and Bedlam calls for a double dose of Ambien.So this is a must-win for the Cowboys. Throw it all out there. Take risks when you need to. Open up the playbook. More fake punts, fewer handoffs up the gut on second-and-6.4. Confidence is KeyConfidence is crucial for anyone. It helps Mike Gundy weather an up-and-down season easier. It helps you do your job better. It even helps me write a better blog post. But it’s especially vital to a freshman QB who came in riding the hopes of a fan base only to draw its ire seven games in.We saw flashes on Saturday especially during the last drive of the second quarter. Sanders was checking down to Jelani Woods. He was hitting open receivers on both sides of the field. But an underthrow on a fade route to Jordan McCray turned what could have been a turning-point TD drive into potentially another ding to his confidence.But Gundy said Sanders handled himself well through that adversity, better than he had even two weeks before at Texas Tech.“Sanders is a very prideful young man,” said Gundy. “The only issue he needs to work on is thinking that he can play a perfect game. He will accept responsibility. He will tell you he is wrong. He will tell you it is his fault. He wants to play a perfect game and that is not going to happen.”As Gundy pointed out, Sanders doesn’t need to play a perfect game, but he does need more confidence and OSU’s coaching staff can help him with that by putting him situations where he can succeed.Whether it’s Mike Gundy or Sean Gleeson in charge of the headset, it’s up to the two of them to help their QB out. Roll him out on more RPOs, draw up some designed QB runs and for Pistol Pete’s sake, no more handoffs up the gut on second- and third-and-long.5. Finish the 4thIf the Cowboys want a chance at the upset this weekend, they’ll need to dig deep and come up with something that’s lacked for most of this year, an ability to finish strong.The Cowboys owned a fourth quarter lead against Baylor last Saturday before giving up 21-straight to the Bears. It won’t get any easier against ISU. The Cyclones have outscored teams in the final frame and overtime 89-33 this season, scoring on 18 of 24 possessions. That’s a +56 margin. OSU, on the other hand, has been outscored 70-45 (-25). Not great.OSU’s defense looked pretty good in the first half against Baylor, but looked pretty awful late. You have to think at least some of that is credited to fatigue as a lack of sustained drives plus some turnovers by its offense.If Oklahoma State does find itself in the thick of it late, it will take something that we’ve yet to see thus far, an ability to close the deal. While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.
Years ago, my dad once gave me some really good advice about relationships – stick with people who bring out the best in you. Better yet it should work both ways – that you bring out the best in the other person too. I wish I’d followed this wise counsel my whole life. Don’t worry, you haven’t stumbled upon Dr. Phil’s blog. I’m getting to my point, and the theme of my blog for the next week.When we’re thinking about how to market ourselves as organizations, we need to think about what’s best in us, and how it matches with what our audience wants. I put up the following nifty little diagram a long time ago, but it is worth running again. It shows that you want to focus all your efforts on the marketing front – and the organizational front – on the intersection between:-What your organization focuses upon (which is hopefully what you’re good at)-What you do better than anyone else (what is completely unique about you)-What your audience cares aboutI think we’re pretty good at identifying the first two but we tend to forget that third circle. PLEASE ADD THE THIRD CIRCLE TO ALL OF YOUR STRATEGIC THINKING. Ron of BrandCurve posted a comment this week about email that takes it a step further – not only should you add the circle, he says you should then start a conversation. I agree.I think the real issue behind email effectiveness [all marketing, I’d say — KA] is the consumer’s willingness to participate and receive that mail [message]. Intrusive, one-way, monologue-like messages where the consumer has no say – are sure to stay closed! We want a relationship with our target audiences, so to have that relationship, we need to not only think about ourselves but also how we intersect with them. We need to bring our audience back into the picture. The center of this diagram is our sweet spot, in our relationship with our audience but also for our organization in all we do. It’s what will bring out the best in us!I am focusing on this sweet spot, which is based on the work of some branding folks and which is related to Jim Collins’ hedgehog concept, because it’s also at the core of the best marketing book that I have read in a very, very long time: Made to Stick. I am so enamored with this book, I am going to be blogging about it all week. It’s Sticky Week here at my blog.One of the main points of Made to Stick is that simple, core concepts are what stick in people’s minds and guide whole organizations, and I think this is a useful way of viewing the idea of the sweet spot. The authors of Made to Stick call the process of identifying this essence, “finding your core.” So what is your core, aka your sweet spot? If you stuck to it – and only it – in deciding what to do and what to say, you might find yourself with a renewed sense of focus and heightened impact. The books says Southwest Airlines succeeds in large part as an organization because it knows its sweet spot is low fares. Every decision is weighed against this organizing principle — will this lower fares?Much more to come.
It’s been a busy week – on Monday, I presented at the Association of Fundraising Professionals meeting here in DC. On Wednesday, I presented at the American Marketing Foundation Foundation annual conference, and today I hosted a free teleconference called, “Nonprofit 911” about how to fix ailing online giving programs (675 people registered, so clearly it struck a chord!). My experiences at these events have yielded loads of material for the blog, which I’ll be sharing for the next week or two.Today, I want to highlight some points made by my professional mentor and marketing idol, Bill Novelli, who delivered the AMA conference’s closing speech. His theme was the nonprofit sector’s triple bottom line. Corporations have a single bottom line – shareholder value, which is driven by profits. As people working for the public good, we have a triple bottom line, he said. Namely: social change, stakeholder value and revenue generation. What Bill said that was most interesting was that we’ve got to stop thinking about those three line items as separate and instead think of them collectively. Specifically, he said we have to seek the synergies between them. (Oops, I broke my vow never to use the word “synergy” in print, but at least I’m quoting someone else. I promise to keep my pledge with respect to “leverage.”) You could save the whales, send out plastic wristbands to thank your members, and sell whale-embroidered neckties at the holidays as separate endeavors, and they might work in isolation. But wouldn’t it make more sense to save the whales by making the other two endeavors reinforce your mission of saving the whales – like naming whale pods after your most generous members and reporting on how they’re doing regularly to show value, and selling whale-watching trips so that ecotourism dollars would drive more environmentally-friendly policies in areas home to whales? This is my example – Bill showed how AARP is building social impact into products from health care plans to financial products to achieve a self-reinforcing triple bottom line. “Synergy is the most powerful part of your work, if you can figure it out,” he says.I like to think we do this at Network for Good. Our mission is to get more resources to nonprofits online. We provide tools and training to help nonprofits get more money online (stakeholder value) and also sell special paid (but inexpensive) fundraising services to nonprofits, which reinforces our mission. This hasn’t always been the case in my career — I remember once working with a furniture company on a co-branded campaign that sure did nothing to promote social change. Oops.Is your triple bottom line reinforcing your mission?
Posted on August 5, 2010November 13, 2014Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)Later this month, Ashoka and the Maternal Health Task Force will host the Young Champions of Maternal Health Change Summit in Delhi, India. The Change Summit will take place between August 29th and September 6th—and is being held in conjunction with the Global Maternal Health Conference 2010.The several-day event will bring together the Young Champions of Maternal Health (marking the beginning of their 9-month fellowships), the Changemakers prize winners, the Maternal Health Blog Contest winner, Ashoka Fellows, and numerous maternal health experts from around the world. The Young Champions will engage in a number of networking activities and training sessions.Summit highlights:Training through case-studies in innovation and problem solving for maternal healthTraining in “Telling Your Story” with traditional and social mediaNetworking lunch to introduce the Young Champions to leading experts in maternal healthSite visit to local maternal health projects in nearby communitiesThe Young Champions will also be attending sessions at the Global Maternal Health Conference—as well as presenting on a panel at the conference where they will share their winning innovative ideas for improving maternal health in communities around the world. Their panel presentation will take place on August 31st from 15:30 to 17:15 (Delhi time) and will be live-streamed.Stay tuned for blog posts from the Young Champions of Maternal Health as they embark on this journey to hone their skills in health innovation and develop the next generation of ideas for improving global maternal health!Share this: ShareEmailPrint To learn more, read:
World Cup Ibrahimovic backs Sweden to follow his example and ‘take over the world’ Dejan Kalinic 15:59 6/29/18 FacebookTwitterRedditcopy Comments(1) World Cup Sweden Zlatan Ibrahimović Sweden v Switzerland Switzerland Sweden have made it into the last-16 of the World Cup and their former talisman is backing them to go all the way and win it in Russia Zlatan Ibrahimovic says he is very happy to see Sweden into the World Cup knockout stage and is backing the nation to “take over the world” just as he once did.Ibrahimovic, 36, retired from international football after Euro 2016, having scored a record 62 goals in 116 appearances for his country.There were suggestions the striker could return for the World Cup, but he was overlooked, and Sweden have shown few signs of missing the superstar as they topped Group F to reach the last 16. Editors’ Picks Perfection from Pulisic: Chelsea’s Captain America has arrived in the Premier League Why always Raheem? ‘Unplayable’ Sterling setting a standard Man City’s other stars need to match ‘There is no creativity’ – Can Solskjaer get Man Utd scoring freely again? ‘Everyone legged it on to the pitch!’ – How Foden went from Man City superfan to future superstar Ibrahimovic said he was delighted to see his nation performing so well on the world stage.”I said before the World Cup they’ll go far and they’ll probably win it,” the LA Galaxy striker said on Thursday.”I’m very happy, proud to be Swedish, driving around with a Swedish flag, so, we hear them.”I took over the world, now Sweden are taking over the world.”Sweden claimed wins over South Korea and Mexico while losing to Germany in the group stage, and Janne Andersson’s men face Switzerland in the last 16 on Tuesday.Ibrahimovic said Sweden had already shown they would be tough opponents for any team.”Whoever plays against Sweden will have a hard time for sure and I think everybody knows it,” he said.Awesomeness! Sweden beats Mexico 3-0 and makes it into the last 16 at the World Cup! pic.twitter.com/yx6PJe6z7D — Sweden.se (@swedense) June 27, 2018 “They’ve shown it, they know it and they will continue. It’s a difficult game, it’s a European clash, so let’s see.”They played against two non-European [teams] and they beat both of them and they lost against Germany, who are European, but I think it doesn’t matter here, because here it’s like win or lose.”But they’ll do good. We all support them.”
Transfers Man Utd goalkeeper Johnstone completes £6.5m West Brom transfer Ronan Murphy Last updated 1 year ago 00:07 7/4/18 FacebookTwitterRedditcopy Comments(0) Getty Transfers West Bromwich Albion Manchester United Championship Premier League The 25-year-old spent has been with the Old Trafford club for seven seasons, but never played a minute for the Red Devils and now leaves permanently Manchester United goalkeeper Sam Johnstone has completed a £6.5 million transfer to West Brom.The 25-year-old spent last season on loan at Aston Villa, helping the midlanders to the Championship play-off final, and returns to the second tier to join their local rivals.Johnstone spent seven seasons at United, but never played a single minute for the Red Devils, instead being loaned out to a number of clubs, including Yeovil, Doncaster and Preston. Article continues below Editors’ Picks Perfection from Pulisic: Chelsea’s Captain America has arrived in the Premier League Why always Raheem? ‘Unplayable’ Sterling setting a standard Man City’s other stars need to match ‘There is no creativity’ – Can Solskjaer get Man Utd scoring freely again? ‘Everyone legged it on to the pitch!’ – How Foden went from Man City superfan to future superstar He played 45 times for Villa last season and is looking forward to returning to the Championship, having signed a four-year deal with the Baggies.”I’m happy to be here. I’ve spoken to a lot of people about the club and heard nothing but good things,” he told the club’s official website .”It’s good to get through the door. I’ve played Championship games and won a promotion from League One with Preston but always seemed to end back at Manchester United or going somewhere else.”Now it’s time to settle down and take my game up to the next level which I believe I can do here.”West Brom boss Darren Moore believes the signing is indicative of what the club intend to achieve in the 2018-19 season, having finished rock bottom of the Premier League in 2017-18 .Moore took charge of the Baggies in April following the departure of Alan Pardew and has been trusted to guide Albion back to the top flight at the first time of asking. He feels the addition of Johnstone is the first part of the process in getting West Brom back to the Premier League.”Sam is young and determined to be the best keeper he can possibly be – he’s hungry to do that with us at Albion,” Moore said.”We’ve had him targeted from the outset and we’re all delighted to have him on board.”He buys into exactly what we are trying to achieve and will hopefully represent the shape of things to come.”Johnstone’s arrival is likely to be the precursor to Ben Foster leaving the Baggies, with Manchester City and Watford having been linked with the England international.
Arsenal forced into early kick-off for Europa League tieby Freddie Taylor10 months agoSend to a friendShare the loveArsenal will be forced to play their Europa League round of 32 at 5pm, UEFA have confirmed.UEFA regulations do not allow teams from the same city to play on the same day.With Chelsea receiving priority after winning the FA Cup, Arsenal have been given the early time slot.A statement from UEFA read: “Due to the city clash between Chelsea FC and Arsenal FC, and in order to respect the sporting criteria of the competition (both teams are seeded and have to play the return leg of their respective round of 32 ties at home), one of the two return-leg matches will be played on a Wednesday.”In accordance with the principles set by the Club Competitions Committee, Chelsea FC have priority, having won the national domestic cup. Arsenal FC with therefore play their return leg in the round of 32 at home on Wednesday 20 February 2019, at 18.00 CET (17.00 GMT), irrespective of their opponents.”The Gunners have drawn BATE Borisov for the tie, while Chelsea will face Malmo. About the authorFreddie TaylorShare the loveHave your say
TagsTransfersAbout the authorPaul VegasShare the loveHave your say Arsenal boss Emery confirms axing Ozil; pushed about selling German in Januaryby Paul Vegas10 months agoSend to a friendShare the loveArsenal boss Unai Emery admits he dropped Mesut Ozil for their Carabao Cup defeat to Tottenham.Ozil failed to make the matchday squad for last night’s 2-0 reverse.Emery explained: “It’s a tactical decision because I thought that the players that were with us today were the best choices for this match.”Asked if Ozil was at the Emirates for the game, Emery continued: “Yes.”We are thinking of every player. We have 24 or 25 players and when they are playing one game and not in another, it’s the decision. Today it was tactical.”Emery was then pushed about whether Ozil could be sold next month.”My focus now is analysing this match and also Saturday against Burnley is very important. We are going to assess every player, how they are tomorrow in training and for a difficult match against Burnley on Saturday.”I am thinking about the match on Saturday, and not thinking about another situation.”
VineFreshman forward Cliff Alexander entered his season at Kansas with huge expectations, but he hasn’t gotten off to a huge start yet this season. The Chicago native is only playing 18.4 minutes per game, and averaging 8.2 points and 5.4 rebounds. However, last night against Oklahoma State, Alexander looked every bit like the explosive forward that he was billed as coming out of high school. Early in the game with his Jayhawks down five, Alexander bullied senior wing Le’Bryan Nash on the block, and then absolutely posterized forward Anthony Allen Jr. We’re not even sure if Alexander touches rim here, or if he just powerfully threw the ball into the hoop, but either way it was awesome. Kansas defeated Oklahoma State 67-57.[@cjzero]